Adam is the behind-the-scenes architect of Borealis Digital Marketing’s technology infrastructure and operational efficiency. As Chief Technology Officer, he’s responsible for keeping our digital engine running at peak performance – from optimizing websites to maintaining the systems that power our SEO and PPC strategies.

Adam’s relationship with Borealis began before the agency even existed. He previously worked alongside founder Kevin Kohlert under an official Google vendor program, where he specialized in troubleshooting and technical support for Google Ads. That foundation built a rare depth of knowledge in advertising systems, performance metrics, and digital operations.

Since joining Borealis full-time in 2019, Adam has played a critical role in scaling the agency’s capabilities. He works across all departments – integrating tools, managing websites, fixing bugs, and handling day-to-day IT challenges – all while improving our internal systems and client results.